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PROGRAMMATIC INTELLIGENCE HUB

The latest programmatic digital Out-of-Home news, insights, research, case studies, and training.

Data integration, Omnichannel, Creativity, Measurement, Research

THE BIGGEST DOS AND DON'TS IN PROGRAMMATIC DOOH

Data integration, Omnichannel, Creativity, Measurement, Thought leadership, Podcasts

WHY DATA, COLLABORATION, AND BRAVERY ARE KEY TO SUCCESS IN pDOOH

Data integration, Omnichannel, Creativity, Measurement, Thought leadership

'"PROGRAMMATIC DOOH INTEGRATED INTO AN OMNICHANNEL STRATEGY IS A KEY COMPONENT TO DRIVING SALES," CHARLIE SMITH, BLIS

Data integration, Omnichannel, Creativity, Measurement, Thought leadership

'"WE'VE ONLY TOUCHED THE SURFACE OF BRANDS USING pDOOH DATA DIRECTLY IN THEIR ECONOMETRIC MODELS", DAN LARDEN, ISBA

Data integration, Omnichannel, Creativity, Measurement, Thought leadership

"PROGRAMMATIC DOOH MOVES INTO THE MAINSTREAM'" ALICE BEECROFT, YAHOO

Creativity, Measurement, Thought leadership

THE JCDECAUX PROGRAMMATIC DOOH LIVE AWARDS 2025: TOP TIPS FOR THE PERFECT ENTRY

Data integration, Omnichannel, Creativity, Measurement, Thought leadership, Podcasts

SEVEN KEY FACTORS FOR SUCCESS IN PDOOH

Omnichannel, Measurement, Case studies

HCA UK SEE 16% UPLIFT IN FOOTFALL AND DOUBLE PAID SOCIAL ENGAGEMENT WITH GEO-TARGETED PDOOH

Omnichannel, Measurement, Thought leadership

STOREBOOST’S DAN DOUGLAS: “THE RISE OF THE OMNIMEDIA DIRECTOR IS DRIVING PDOOH ADOPTION”

Data integration, Omnichannel, Measurement, Case studies

PROGRAMMATIC DOOH AND ONLINE VIDEO DELIVER 3.4% SALES UPLIFT FOR MARS

Creativity, Measurement, Thought leadership

“The Golden Age of pDOOH is coming” – Andrew Tindall, SVP Global Partnerships, System1

Data integration, Measurement, Case studies

EssenceMediacom use pDOOH to Maximise Budget Efficiency for Costa Coffee​

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