Our digital footprint is unrivalled in Great Britain, delivering a market leading 43% of all digital impressions - equal to 2.7bn impressions every week.
Route is the Joint Industry Currency providing Great Britain’s Out-of-Home medium with audience data for adults aged 15+.

Source: R59, Digital at 100% SoT, Default Creative Lengths
Across each of the UK’s top 10 cities, our digital Street Furniture network delivers more attention than the Out-of-Home market average, underlining the strength of our pedestrian footprint.
Our Street Furniture portfolio now delivers 111% more audience per screen than the industry average.
Pedestrians are a crucial audience for brands, delivering an average of 3.2 seconds of attention to Out-of-Home which is twice the Out-of-Home benchmark and higher than many major digital and social platforms. By focusing on high‑value city pedestrian audiences, we unlock more attention, more engagement and more impact for advertisers through our high‑performing pedestrian Out-of-Home sites.

Route 59: JCDecaux UK vs industry average
Route 59: JCDecaux UK vs industry average
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