PUBLIC SECTOR

My whole career has been driven by a constant desire for excellence, a strong emphasis on design and an obsession with always, always using our advertising based business model to serve the community.
Jean-Claude Decaux

Introducing our Public Sector programme

At JCDecaux, we’ve been a trusted partner to over 50 transport and local authorities, with 46% of our revenue reinvested into communities.

We understand that public sector goals—spanning government, recruitment, charities, education, and health—differ from commercial objectives. That’s why we’ve launched a dedicated programme to support public sector campaigns that drive community benefits, social impact, environmental awareness, and behaviour change.

Let’s create campaigns that make a difference!

We deal with three core areas of the Public Sector

GOVERNMENT ORGANISATIONS

EDUCATION

CHARITIES AND SOCIAL ENTERPRISES

Out-of-Home: Advertising that gives back

Out-of-Home (OOH) advertising is more than just media—it’s part of the fabric of our cities, enhancing public spaces and enriching communities.

Our network spans city centres, shopping malls, and transport hubs, creating vibrant, inspiring environments where people gather. Beyond advertising, OOH funds essential public amenities, including bus shelters, benches, bins, street lighting, public toilets, Wi-Fi, charging stations, and real-time information displays—helping to create safer, smarter, and more connected cities.

Let’s build campaigns that don’t just reach communities but support them.

Success stories

Find out how public sector organisations are using Out-of-Home to influence communities, proving the power of the public screen.

JCDecaux’s Out-of-Home campaign delivered high-impact reach in key rail locations, ensuring our message was seen by thousands of potential visitors. It also beautifully showcased North Yorkshire’s top attractions and hotels—delighting our partners. This campaign played a vital role in positioning North Yorkshire as a must-visit UK destination.
CATH PUCHER
DESTINATION CAMPAIGN MANAGER (WEST), VISIT NORTH YORSHIRE

Working with JCDecaux was seamless, with clear guidance from planning to execution. OOH gave our campaign high visibility in key locations, reaching socially conscious donors at the perfect moment. The exposure boosted awareness and trust, with donors and partners even mentioning seeing our ads. We’re thrilled with the results and look forward to future collaborations.
BETHANY DUXBURY-CAMPBELL
MARKETING AND COMMS MANAGER, BIG GIVE

Want to find out more?

Please reach out to karen.landles@jcdecaux.com with any advertising queries, or questions around the public sector programme.