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PROGRAMMATIC INTELLIGENCE HUB

The latest programmatic digital Out-of-Home news, insights, research, case studies, and training.

Data integration, Omnichannel, Creativity, Measurement, Thought leadership, Podcasts

WHY DATA, COLLABORATION, AND BRAVERY ARE KEY TO SUCCESS IN pDOOH

Data integration, Omnichannel, Creativity, Measurement, Thought leadership

'"PROGRAMMATIC DOOH INTEGRATED INTO AN OMNICHANNEL STRATEGY IS A KEY COMPONENT TO DRIVING SALES," CHARLIE SMITH, BLIS

Data integration, Omnichannel, Creativity, Measurement, Thought leadership

'"WE'VE ONLY TOUCHED THE SURFACE OF BRANDS USING pDOOH DATA DIRECTLY IN THEIR ECONOMETRIC MODELS", DAN LARDEN, ISBA

Data integration, Omnichannel, Creativity, Measurement, Thought leadership

"PROGRAMMATIC DOOH MOVES INTO THE MAINSTREAM'" ALICE BEECROFT, YAHOO

Data integration, Omnichannel, Creativity, Measurement, Thought leadership, Podcasts

SEVEN KEY FACTORS FOR SUCCESS IN PDOOH

Data integration, Omnichannel, Measurement, Case studies

PROGRAMMATIC DOOH AND ONLINE VIDEO DELIVER 3.4% SALES UPLIFT FOR MARS

Data integration, Measurement, Case studies

EssenceMediacom use pDOOH to Maximise Budget Efficiency for Costa Coffee​

Data integration, Omnichannel, Creativity, Measurement, News

THE FOUNDATIONAL KNOWLEDGE OF PDOOH AT THE TIPPING POINT

Data integration, Measurement, Case studies

EssenceMediacom Drives 42% Uplift in Target Audience Reach for Lucozade Sport with pDOOH​

Data integration

LUNAR NEW YEAR 2025 AUCTION PACKAGE

Data integration, Omnichannel, Creativity, Measurement, Thought leadership

HOW WILL PROGRAMMATIC DOOH EVOLVE IN 2025?

Data integration, Omnichannel, Creativity, Measurement, Podcasts

CAMPAIGNS THAT ROCKED IN 2024

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