Rolls-Royce took a pit stop at London Victoria station today to invite commuters to visit its ‘Inside Rolls-Royce’ exhibition at Saatchi Gallery this week.
The experiential campaign, with JCDecauxLive, offered commuters the exclusive opportunity to sit inside and experience the recently updated Ghost Series II motor car in the middle of the station concourse.
‘Inside Rolls-Royce’ is an interactive exhibition that celebrates the exquisite materials, unrivalled technology and supreme craftsmanship that go into making 'the best motor car in the world'. The free exhibition will be open from 10am – 6pm from Thursday 13th November – Sunday 16th November at Saatchi Gallery.