In his role as Chief Commercial Officer, Mark will oversee a 180-strong Commercial team covering Client, Agency and Specialist Partnerships, Automated Trading and Campaign Delivery.
As JCDecaux UK continues to digitally transform our business, this is a key role, defining and delivering the new commercial opportunities for our partners in an increasingly mobile and automated world. With a background in commercial strategy at JCDecaux UK, Mark is ideally placed to lead the team as we look to accelerate growth across OOH and to deliver ever more effective campaigns for our clients. I am pleased to announce Mark as our Chief Commercial Officer and delighted to promote talent from within our company once again.Dallas Wiles, Co-CEO of JCDecaux UK
I am delighted to be taking on this role at such a pivotal point in the development of Out-of-Home. In the latest Route figures, DOOH has reached a milestone moment, reaching 68% of the UK and delivering over 2 billion viewed impressions a week. This huge reach and scale makes this a particularly exciting time to lead the Commercial strategy at JCDecaux UK and to take the company forward to a new future where the core benefits of OOH – reach and fame – are being amplified by the new digital, data-driven and programmatic capabilities.Mark Bucknell, Chief Commercial Officer of JCDecaux UK