Held on 1 May 2025 at the Curzon Cinema in central London and hosted by Justin Pearce, Editor of New Digital Age and Mark Halliday Director of Programmatic from JCDecaux UK.
The awards shine a spotlight on the very best programmatic digital Out-of-Home (pDOOH) campaigns from the UK over the past year.
The event featured an expert judging panel and the audience were able to take part and cast their votes for the most innovative campaigns.
Congratulations to all the winners of the JCDecaux Programmatic DOOH live Awards in association with New Digital Age!
🏆 Best Use of Traditional and pDOOH
Talon, OMD UK and McDonald's
🏆 Best Use of pDOOH and Mobile
Blis EssenceMediacom UK, and DFS
🏆 Best Integrated pDOOH Campaign
Wavemaker UK, GroupM, DOOH.com, Global, The Trade Desk and Danone - Volvic
🏆 Best Use of Data
Skyrise, CNS Media Ltd and Flagstone
🏆 Best Use of Dynamic Creative Optimisation
GroupM UK, EssenceMediacom UK, DOOH.com, On Device and TUI
🏆 Best Use of Brand Measurement
GroupM UK, EssenceMediacom UK, DOOH.com, On Device, and TUI
🏆 Best Use of Performance Measurement
Skyrise, CNS, and Flagstone
🏆 Best Multi-Market Campaign
Journey Further and oneworld Alliance
🏆 Best Creative in Association with System1
Yahoo DSP, i-media, and Holiday Inn
🏆 People’s choice
Talon, OMD UK, and McDonald’s
🏆 Best Campaign - Specialist Agency
Talon, OMD UK, and McDonald’s
🏆 Best campaign - Network Agency
GroupM UK, EssenceMediacom UK, DOOH.com, On Device and TUI
🏆 Best Campaign - Independent Agency
Skyrise, CNS and Flagstone
🏆 Best presentation
Talon, OMD UK, and McDonald’s