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Out-of-Home is counting down to the Coronation, once again at the heart of brand activity for big national celebrations - reaching people in the heart of cities. 

Millions of people are expected to tune into the coronation of King Charles III and Queen Camilla on 6 May and  brands are busy celebrating on Out-of-Home, capturing the public mood and capitalising upon the rise in Coronation parties, bbqs  and people enjoying the royal pomp and ceremony.  

Crowns for New West End and TfL for the Coronation
Campaign from OmniGOV (MG OMD) and Posterscope
Crowns, community and creativity are top of mind this week as we count down to the Coronation. Once again Out-of-Home is playing a central role as the nation celebrates its most significant moments – reflecting the public mood and reaching people when they are out and about. As the latest figures from WARC show, Out-of-Home is the fastest growing medium for 2022 and is predicted to be the fastest growing for 2023. It’s no surprise that this week, Out-of-Home is the medium of choice capturing the spirit of the nation once again as brands get creative with campaigns  including giant crowns on Oxford Street via our Creative Solutions team and brand campaigns from Tesco, Waitrose, Fortnum & Mason, Jack Daniels among many others. Mark Bucknell Chief Commercial Officer

Check out a wider selection of photos below.

 

Published in Cities