The King and the Mayor of London activated a climate clock counting down the time left to balance global greenhouse gas emissions to prevent the Earth heating more than 1.5C above pre-industrial levels. To mark this moment, a climate clock campaign across JCDecaux UK's digital screens went live.
Climate Clock at London St. Pancras station

The climate clock has a countdown of six years and 24 days, at which point experts say the world will have used up the carbon budget for keeping to the Paris Agreement and the Earth will inevitably heat beyond 1.5C. JCDecaux UK  joined the switch on,  running multiple creatives featuring a clock ticking  for the next five days across JCDecaux UK's rail digital 6-sheets UK-wide.

Mr Khan, alongside the King on stage at the Climate Innovation Forum in London, activated the clock with a large red button made from plastic washed up on the Gower Peninsula in Wales, which will be recycled into a plant pot and given to the King.

We are honoured to be joined by His Majesty King Charles at the Climate Innovation Forum for the national climate clock switch on, during London Climate Action Week. This powerful illustration of the scale of the climate emergency also reminds us there is still time to avert disaster. We need to align all actors – governments, cities, investors, businesses, and civil society – to move at speed and at scale. It is vital that we embrace the pro-growth opportunity of the net-zero transition and turn ambition into transformational action. Nick Henry Chief executive and founder of Climate Action


Published in Cities