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Already dreaming of your Easter break or summer holiday? Commuters at Clapham Junction in the mindset for travel are getting a spectacular daily reminder of the destinations they could be flying to – thanks to Emirates’ campaign on the Clapham Colossus.
JCDecaux’s ‘Power of Big’ research showed that premium Outdoor locations such as the Clapham Colossus act as powerful daily signposts for commuters, delivering a large-scale brand message.

Located outside Clapham Junction, Europe’s busiest station, over 2,000 trains pass the Clapham Colossus, travelling to and from Waterloo and Victoria stations. Trains from the affluent South West of London and Gatwick Airport deliver an audience of 3.4 million people each month, giving brands unrivalled visibility.
Emirates’ campaign with JCDecaux was planned and booked by Starcom, the creative agency was G2.

Published in Rail, about #clapham, #Clapham Colossus, #Collossus, #Collosus, #airline