JCDecaux is continuing to showcase its strong presence across key UK conurbations with its latest city focus in Leeds, following the launch of the City of Edinburgh as well as premium locations in Liverpool.
Brands are set to benefit from a new large format network across key arterial routes into Leeds, including: Clay Pit Lane, Victoria Road and Meadow Lane. Leeds Station will also boast new developments, including five new Digital 6-sheets, a Gateway location and Transvision upgrade.
Leeds is the 5th largest Retail Centre in the UK (CACI) and key to Leeds’ retail attraction is Trinity Leeds mall, where JCDecaux has a premium Digital 6-sheet channel and a high-impact M-Vision.
Leeds has a thriving economy, hosts the biggest manufacturing industry in the UK and is home to 109,000 companies including major players in the data industry. Leeds attracts 25 million visitors a year and will be a host city for the hotly-anticipated Rugby World Cup 2015.