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Insight and nickable slides

We invest substantially in data and insights to understand the diverse consumers and mindsets reached by our media channels, and how they influence behaviour for brands.

We've gathered these together here along with slides from each project for you to use in your own presentations.

Channel

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Airports

Rail

Channel

Nickable slides

Calypso Sun Protection: brand awareness building and point of sale support

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https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/11/calypsosunprotectioncasestudy.pptx https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/11/calypsosunprotectioncasestudy.pdf

Nickable slides

Virgin Active programmatic DOOH campaign

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https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/10/virginactiveprogrammaticdoohcasestudy.pptx https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/10/virginactiveprogrammaticdoohcasestudy.pdf

Nickable slides

Kawasaki's Channel Rail campaign engages target audience in conjunction with programmatic mobile

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https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/09/kawasakibrandfundingcasestudysept19finalweb.pptx https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/09/kawasakibrandfundingcasestudysept19final.pdf

Research projects

Digital Route 32 Report September 2019

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Download

Nickable slides

Royal Edinburgh Military Tattoo: OOH programmatic and channel-specific blend offers optimum audience reach

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https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/08/royaledinburghmilitarytattooprogrammaticcasestudy.pptx https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/08/royaledinburghmilitarytattooprogrammaticcasestudy.pdf

Nickable slides

Refill Channel by City to Sea, Robeco and JCDecaux: a case study on positive message communication

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https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/08/refillchannelcasestudy2019.pptx https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/08/refillchannelcasestudy2019.pdf

Nickable slides

Broad reach and engagement for 'Not Alone In Sutton' domestic abuse support campaign

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https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/08/suttondomesticabusecampaign_0.pptx https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/08/suttondomesticabusecampaign.pdf

Research projects

Love Corn: DOOH creating consumer and trade impact for a brand new snack brand

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https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/image/2019/08/edit-love_corn_-_rail_1_background.jpg https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/image/2019/08/edit-love_corn_-_street_furniture_background.jpg https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/image/2019/08/edit-love_corn_-_tesco_background.jpg

Nickable slides

SGS College: DOOH at the heart of Pride sponsorship

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https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/08/sgscollegebristolpride.pptx https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/08/southgloucestercollegebristolpridecampaign.pdf

Research projects

Digital Route 31 Report June 2019

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Download

Nickable slides

London & Partners: targeting tourists and driving downloads with DOOH

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https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/06/londonpartnerscasestudy.pptx https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/06/londonpartnerscasestudy.pdf

Nickable slides

Bristol Sport: owning Channel Bristol for a location-focused message

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https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/05/bristolsportcasestudy.pptx https://www.jcdecaux.co.uk/jcdecaux/download-file/?url=public%3A//assets/document/2019/05/bristolsportcasestudy.pdf

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