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Introducing the product
The London Digital Network (LDN) digital 6-sheet screens are located across the capital, reaching a premium pedestrian and roadside audience in key retail zones.
Size: w1080 x h1920 pixels
Colour Model: RGB
|File naming convention||Campaign_LDND6_LiveDate (YYMMDD)|
|Submitting copy||Please send copy as an attachment or downloadable link to: CampaignManagement.TMP@jcdecaux.com|
|Copy submission deadline||Please supply copy 5 working days in advance of live date|
Creative must not resemble any traffic sign/signal
Creative must not distract any motor vehicle or pedestrian through contrasting content, such as flashes, sudden movements or creative that represents any form of danger.
In the case of domination a minimum of two creatives must be supplied to run in rotation.
|Should Transport for London decide that the above requirements have not been met, then a re-issue of the copy will be required before further playouts can be delivered.|