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Introducing the product

The London Digital Network (LDN) digital 6-sheet screens are located across the capital, reaching a premium pedestrian and roadside audience in key retail zones. 
 

 

Technical specification

 

Static content
Format: JPEG
Size: w1080 x h1920 pixels
Rotation: Portrait
Colour Model: RGB
 
File naming conventionCampaign_LDND6_LiveDate (YYMMDD)
Submitting copyPlease send copy as an attachment or downloadable link to: CampaignManagement.TMP@jcdecaux.com
CampaignManagement.ROK@jcdecaux.com
UKDigitalCM.DS@jcdecaux.com
Copy submission deadlinePlease supply copy 5 working days in advance of live date
Copy Restrictions
Creative must not resemble any traffic sign/signal

Creative must not distract any motor vehicle or pedestrian through contrasting content, such as flashes, sudden movements or creative that represents any form of danger.

In the case of domination a minimum of two creatives must be supplied to run in rotation.

 

Should Transport for London decide that the above requirements have not been met, then a re-issue of the copy will be required before further playouts can be delivered. 

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