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JCDecaux’s new Première 500 Halo network will transform billboard advertising in the UK, enabling advertisers to simultaneously reinforce their corporate image whilst elegantly framing the creative, on a network of premium central London sites.

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A choice of 16.7 million colours you can select the true match for the colour identity of your brand with our digi-proofing system reinforcing corporate image.

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Pre-programme colours to change from hour to hour or by day part to maximise standout and brand communication.

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48 different sections provide further creative opportunities and the ability to highlight multiple product benefits. Display combinations of individual colours or fade from one colour through to another.

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Sensors adjust the brightness according to the surrounding light levels to maintain the Halo at its optimum effectiveness.

premiere 450
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Sited in key locations, these panels capitalise on the Première 500 portfolio, delivering high-profile, high-impact advertising. Providing huge standout and status, broadcasting to audiences on a mass scale with the quality, design and stature intrinsic to the JCDecaux Première brand.

Click the markers on the map to view the sites

For more information contact Mark Bucknell (020 7298 8089)