The flexibility of digital Out-of-Home means it's the perfect medium to keep the nation up to date when it matters most – especially on a day like today as the nation heads to polling stations!
Here are a few campaigns which have captured the spirit of today’s General Election:
On Old Street EC1 today, Google’s dynamic, digital, election-focused campaign is taking centre stage.
Planned and booked with JCDecaux by OMD UK and Talon, the campaign is reminding those at the heart of London’s Tech City to vote, as well as detailing nearest polling stations and the top searched questions about the UK Election.
Two election-focused campaigns are impacting the huge audience which passes through Waterloo station daily.
On Motion@Waterloo, Europe's largest indoor advertising screen, commuters are being encouraged to #votefrank by watching House of Cards.
This campaign was planned and booked with JCDecaux by MGOMD and Talon.
The Sun's campaign, planned and booked with JCDecaux by m/SIX and Kinetic Worldwide, prompts some politics-focused discussion from a #sunnation.
MINI Cooper is empowering time-pressed commuters today with their ‘For the Best Candidate in the Country’, ‘Seize Power’ and ‘Horsepower to the People’ creatives, deployed across Transvision screens.
The campaign was planned and booked with JCDecaux by Vizeum and Posterscope.
As they travel through the UK’s busiest stations, commuters can look forward to a very different take on election night with Channel 4’s topical ‘Alternative Election Night’ comedy, advertised on Transvision screens and digital 6-sheets.
The campaign was planned and booked with JCDecaux by OMD and Talon.
As decision time draws closer, Sky News’ campaign is making busy commuters aware of their up-to-the-minute General Election coverage.
The campaign, which is running on digital 6-sheets at rail stations, was planned and booked with JCDecaux by Rapport Worldwide.