JCD Innovate

Matalan Halloween

Bus shelters nationwide have been given a spine-tingling transformation for Halloween, as Matalan unveils a creepy collection for the ultimate fright night out.

Seven bus shelters in Manchester, London and Glasgow have been fully wrapped with all sorts of creepy crawlies to create totally branded Matalan horror zones. The zones, which are virtual shop windows for the collection, are brought to life with showcases featuring eerie animated puppets, glowing green LED lighting, haunting laughter, howling winds and wolf cries. Some sites will also feature mirrors displaying coffin creatures.

Where next?

• More Matalan campaigns?
• More Vinyl Wrap/Zone campaigns?
• << Back